Gin, Television, and Social Surplus
The transformation from rural to urban life was so sudden, and so wrenching, that the only thing society could do to manage was to drink itself into a stupor for a generation.
Clay Shirky, author of Here Comes Everybody, a book about organizing without organizations, gave a speech recently (16-min. video here, via Making Light; transcript here) in which he argued that the information age is akin to the industrial age, and what society has been spending its cognitive surplus on over the past decades is not gin, but sitcoms.
Shirky’s a good speaker; I recommend taking/making time to watch the video. He says that projects like Wikipedia are a societal shift away from consuming alone, toward consuming, producing and sharing content. He implies there is a limited future for passively received media. I see the self-destructing music industry as a good example. I also think that the more cognitive surplus there is, the greater the tendency for information to be free, meaning both available and at no cost.
I’m probably preaching to the converted and singing to the choir here, since many of you are bloggers and commenters who produce and share. But Shirky’s ideas have lingered since I watched the video, and I’m interested to see how many examples of movement beyond consumption to production and sharing I’ll notice in the coming days.